IB Business + Management HL I
IB Business and Management HL is the first year of a two-year business course with an emphasis on scientific decision-making in the business environment. The course covers a wide breadth of material including business organization as an environment, accounting and finance, human resources, marketing, operations, and business strategy. The first year of the course covers four broad areas.
First, students investigate the purpose of businesses and the advantages and disadvantages of various organizational structures. The financial language of business is introduced during the accounting and finance unit in which students learn not only how to build the three basic final accounts but also how to conduct ratio analysis and analyze the meaning behind these calculations. In the marketing unit, students categorize and discuss many intuitive concepts, and assess the fit of a marketing mix to a good or service.
At the culmination of the first year, students learn to assess the external environment and practice utilizing both qualitative and quantitative decision-making tools. In addition to frequent reading quizzes, students complete several case studies and compete in Jeopardy-style review sessions. The course culminates with a final exam consisting of both short-answer questions and IB case questions.
IB Business + Management HL II
The course is the second year of a two-year business course with an emphasis on scientific decision-making in the business environment. The course covers a wide breadth of material including business organization and environment, accounting and finance, human resources, marketing, operations, and strategy. During the second year of the course, students review the four areas covered during the prior year and build on this with two new units. When investigating human resources, students recall the corporate cultures at Hershey and Mars and discuss how leadership styles can affect the performance of a business. Students then delve into the operations side of the business, where they compare just-in-case and just-in-time production techniques and learn to calculate the number of units required for a business to break-even.
The Internal Assessment requires that students examine a forward-looking business problem and create a report that recommends a specific course of action. Students practice utilizing various business techniques and learn to collect both primary and secondary research.